Business Performance Improvement Specialists...

Working with small and medium businesses (SMB) and divisions of global 1000's to

develop and execute business strategy that increases business growth and corporate revenue.

Revenue Capture Balanced Scorecard

Sales & Marketing Metrics

Scorecard Development

 

Transform Silo Performance into Group Performance.
Sales Marketing Scorecard
Revenue Capture Scorecard Brochure 		Balanced Scorecard Linkage
 Value Forward's Linkage to the
 Balanced Scorecard Concept

 

 

  At The CxO Group....

     we believe the entire company,

         not just the sales department,

            is responsible for revenue capture!

  • Why should sales be held accountable if the marketing department cannot generate leads?

  • Why should the sales department be held responsible because the strategy department incorrectly forecasted a market gap size?

  • Why should the sales department be measured on revenue from selling blue shoes when customers want red shoes?

 

 

 

Sales Scorecard
Learn how we integrate Strategy, Marketing and Sales

 

 

 

   Assessing Business Performance

Compare the performance of your business against best practice benchmarks. The balanced business scorecard is one tool to assess business performance.

Integrate Sales, Marketing, Strategy, Operations and Partners & Alliances with the Revenue Capture Scorecard.

The "Balanced Scorecard" is a strategic management approach developed in the early 1990s by Dr Robert Kaplan of Harvard Business School, and Dr David Norton.

Much like the "Balanced Scorecard" of the 1990s, that focused on linking business performance to department metrics, The CxO Group uses a "Revenue Capture Balanced Scorecard" with a similar approach, but designed for today's economy.

Today's scorecard creates interaction and links between five sales management pillars as a packaged team to help drive performance.

  -- Sales

  -- Marketing

  -- Strategy

  -- Operations/Development

  -- Partners/Alliances

First, we create identifiable tactical measures or key performance indicators (KPI) for each of your sales team members and contributing departments. Then, we develop and help you implement the scorecard into a living, breathing business tool to proactively manage and link strategy, marketing and sales.

This tool becomes a leading business driver that when used correctly, increases corporate cash flow, accelerates operational success, and allows companies to manage their business model by proactive metrics, not reactively by emotion.

Your scorecard will be custom fit to your needs so the firm's business assets are centralized on revenue development and all departments are linked to the performance.

With this linkage, the scorecard provides clarity in strategic and tactical goals that can be readily monitored to understand where performance is coming from and where remedial attention is needed.

To help with your needs, please tell us more by calling us at (972) 727-6880 or email info@thecxogroup.com.

 

Contact us today!

Click now to download a one page Services Guide  

Business Growth U.S. specializes in business performance improvement by integrating sales, marketing, business strategies and Financial Performance to maximize corporate revenue growth.

We hold long distance and onsite sales, marketing and strategy workshops, seminars and training nationwide including New York, Orlando, Chicago, Dallas, Houston, Austin, Las Vegas, Los Angeles, San Francisco, Denver, Salt Lake City, Tulsa, Buffalo, Philadelphia, Phoenix, San Diego, San Antonio, Detroit, Miami, Washington DC, Boston, San Jose, Jacksonville, Albuquerque, Oklahoma City, Raleigh.

To help with your needs, please tell us more by calling us at (972) 727-6880 or email info@businessgrowth.us