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How CEOs Can Grow 2009 Revenues . . .
In This Economy . . . Guaranteed!
So here we sit . . . in a
recession . . . and how is your business doing? What
are you going to do different in 2009 to change your
results? Are you going to wait and hope? Are you and
your team going sit down in a conference room and plan
your way out of this based on your own personal business
experiences?
Are you working too
hard in your business for too little business success?
Would you like some help?
The Value Forward Group has been coaching companies
since 2001. We have worked with CEOs of companies with
annual revenues from $1 million to $200 million, as well
as General Managers and Vice Presidents of divisions in
Global 1000 companies.
At The CxO Group, we use a
premeditated best practices approach integrating
financial management, technical operations, marketing
methodologies, sales process and corporate strategy into
one revenue capture program.
Best Practices Rule
#1: Being just good is never good enough.
We are in a business
recession. The truth is, in order to make your company
successful in today's economy, you must be better than
good. To succeed, you need to have a planned process
where you and your team implement a best practices
revenue capture program where your whole company is
focused on revenue capture.
Revenue capture is a
company responsibility . . . not just the sales team's
responsibility.
Don't fall for the
industry's perception that having good service and
support and competitive pricing is going to grow your
business. It doesn't work that way. When prospects
enter into a buying cycle, they make an objective and
subjective decision about your business instantly based
on their review of your entire business operations, your
branding, your web site, your marketing communications,
product and service names, offering price, PowerPoint
presentations, sales process, support quality, invoicing
methods, company name and corporate strategy . . . and
then decide -- is this the right investment for them.
Click here to have one of our consults contact you
and learn more about how you can grow in a down economy.
Can you ever remember
a time in your business when you were more frustrated?
It is not enough that the
economy is tanking, finding good salespeople is
difficult, customer loyalty is shrinking and your
marketing and travel costs are increasing. Today, being
successful and growing both corporate top line revenues
and bottom line profits takes a concentrated effort
without you being distracted.
Even great businesses
will struggle and suffer without a 2009 success plan.
Often during slow economic
cycles, companies try to coast through using their
existing cash-flow from maintenance and support
agreements and current non-implemented projects and
contracts on the books. This is a mistake. This retards
your business growth year over year and when the
economic cycle starts to rebound, those companies end up
having limited new business revenue streams because they
do not have a new customer capture program in place.
Best Practices Rule # 2:
You must integrate your marketing, sales, corporate
strategy, operations and financial management methods
into one outbound revenue capture program so you can
maximize your firm's success in this economy.
To be successful in this
economy, you need to make a transition from an
entrepreneurially managed company to a professionally
managed company. A professionally managed company makes
strategic and tactical business decisions based on best
practices, detailed metrics and corporate scorecards,
not emotion, gut feelings or hunches. In the Value
Forward model -- your company departments operate as
integrated teams linked together by a revenue capture
process -- not as silo departments. Yes, most companies
try to get their departments to function as a team but
unless you know what the best practices are for each
area and then know how to link them together, you just
end up with good intentions . . . but no success.
One definition of
insanity is continuing to do the same thing over and
over again . . . but expecting different results.
Yes, there is a better way.
The CxO Group offers multiple programs and services for
CEOs and their teams within their budget framework. Our
process will increase your corporate success using a
studied and researched methodology based on industry
best practices. Our approach will capitalize on your
company strengths and provide you with a detailed
roadmap on how to succeed. Through our copyrighted
program, we assess and analyze your entire company,
department by department and then give you detailed
written recommendations and then help you implement our
suggestions.
In in this market,
you must hunt now, or be eaten later!
So, if you are interested in
chatting with us about the different success programs we
offer, please
click here and let us know how we can help, or call
me directly at 972-727-6880.
Let's work together.
Sincerely,
Rick Erling
President The CxO Group, LLC and
Publisher of The CxO News
www.thecxogroup.com
info@thecxogroup.com
(972) 727-6880
P.S. If you are
serious about increasing your success in 2009, call us
right now and ask about our CEO Business Success
Scorecard assessment.

Recommendations provided are to be used at your
discretion and are provided solely as an independent
opinion.
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